Entries by Matleena
5 Sponsorship Trends Every Federation Should Know
Sponsors are no longer content with simple branding opportunities; they expect meaningful, innovative collaborations that align with their goals and values. This article explores five key sponsorship trends shaping the industry and offers actionable insights for federations to stay competitive.
Rising Star: Sharbel Elia’s Journey to Excellence in Table Tennis
For Sharbel Elia, table tennis isn’t just a – it’s a way of life. From his home in Cyprus, the 20-something athlete shared his inspiring journey into the world of competitive table tennis. What began as a playful pastime alongside his older brother has transformed into a lifelong pursuit of excellence on the international stage.
From Hiking Boots to Ultra Distances: Francesco Carbone’s Journey into Trail Running
Trail running isn’t just a sport for Francesco Carbone – it’s a way of life shaped by the rugged landscapes of Italy’s Aosta Valley. In this episode of The Stride, Francesco reflects on his evolution from a casual hiker to a competitive ultra-distance trail runner, offering insights into the sport, the mental and physical challenges, and the lessons learned along the way.
Grow Your Revenue Without Losing Your Mind
Revenue growth isn’t just about selling more. It’s about getting the right customers, at the right time, with the right message.
How to Make Your Brand Unforgettable Without Trying Too Hard
Positioning your brand isn’t about being the loudest. It’s about being the brand people remember when it counts.
Building Your Audience on Bluesky – A New Opportunity for Athletes and Federations
With millions of users shifting from X to Bluesky, now is a perfect time to consider what this platform could mean for you.
Finding a New Rhythm: Eslam’s Journey to Capoeira
For Eslam Sagui, sports have always been second nature. Growing up in Tripoli, Libya, he was constantly moving, playing football, breakdancing, and doing anything else that kept him active. But it wasn’t until he moved to Malta in 2013 that he would find a sport that truly captured his heart and spirit: capoeira.
Sustainable Long-Term Growth: It’s a Marathon, Not a Sprint
It’s a marathon, not a sprint. Discover how sports sponsorship can fuel sustainable, long-term growth with NxtStride Pick Six™.
Why Growing Your Brand in New Markets Feels Impossible (And What to Do About It)
Expanding into new regions requires more than just advertising. You need a smart, targeted approach that creates connections. Sports sponsorship can fast-track your brand awareness in new markets by aligning you with the right teams and events. Check out how NxtStride Pick Six™ can make it happen.
